Last week I received a cold call on behalf of an organisation who’d provided my…
Client Listening
How does client listening help with marketing your accountancy business?
Client listening is a powerful and effective tool which can fit into your marketing efforts…
What is the ‘Net Promoter Score’ and how can it help your business?
The Net Promoter Score (NPS) was developed by Management Consultants Bain & Co and is…
Can you afford not to listen to your clients?
‘We know our clients are happy, we already ask them’ is a comment I often…
Is your client feedback programme fit for 2020?
‘We know our clients are happy, we already ask them’ is often the response I…
How deep is their love?
That is your clients’ or customers love for you. Don’t know? When was the last…
How do you gain support for your client feedback programme?
One of my previous blogs looked at why partners might be resistant to implementing a…
The business case for seeking feedback from commercial clients
I have recently met with a number of firms who have, to date, focussed their…
Client feedback – it’s a no brainer…..isn’t it?
I have had a number of conversations recently with marketing/business development/client relationship colleagues who are…